Allie leads the award-winning creative team at Godfrey Dadich Partners, where she creates visual narratives and functional design systems for brands such as Nike, National Geographic, IBM, Adyen, and the Obama Foundation. Her work spans editorial, brand identity, advertising, film, motion graphics, digital experiences, and events.
She was recently named one of the 50 most exciting female creatives under 30 by The Drum, and she has been honored by the Art Directors Club, the Type Directors Club, the Society of Publication Designers, ASME, and others. Her leadership on National Geographic magazine’s redesign was named 2018’s Hottest Redesign by Adweek.
Before joining GDP, Allie served as Design Director at wired, where she led a multidisciplinary creative team that produced art direction and design for the publication’s magazine, website, social media, and live events. She was instrumental in pioneering wired on Apple News, which was showcased on stage at Apple’s WWDC 2015. wired also won the National Magazine Award for Design in 2015, and was nominated every year of her four-year tenure.
Prior to wired, Allie was a founding member of Condé Nast’s Editorial Development Group, where she partnered with brands such as Vanity Fair, The New Yorker, GQ, Glamour, and Vogue on digital strategy, platform development, and special projects.
Born and raised in Hong Kong, she now lives in San Francisco, where she enjoys hunting for new ramen spots and hiking the local trails.